Posts by Eiffel Marketing

Eiffel Marketing earns WBENC certification!

Eiffel Marketing is now certified as a Women’s Business Enterprise (WBE) through the Women’s Business Enterprise National Council (WBENC), the nation’s largest third party certifier of businesses owned and operated by women in the US. We recognize the commitment to supplier diversity that is embraced by corporations and government agencies today, and we can add…

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No data? No problem!

There has never been a better time to get started with data collection and analytics! This is how we jump-started one organization’s digital strategy. Video transcript: Hi, thanks for clicking to watch. Today I’m presenting to you a project that we were recently hired to help with. Our client was unsure of their client demographic,…

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Analytics: Not just a trend

The Mark Zuckerberg hearings in April 2018 set me on the path to devote more time to studying analytics and their application in business because, as naïve as this might sound to more experienced analytics experts, I started to understand the massive responsibility and ability to use analytics – and I wanted to be involved…

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How tech is changing sales

Eiffel Marketing

By now, we are all aware of the impact that the e-commerce and cloud computing titan, Amazon, is having on our buying habits, brick and mortar retail and the overall movement towards online shopping. Amazon reported Q2 earnings per share of $5.07, more than double analysts’ estimates of $2.50. That equals a quarterly profit of…

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